In 2006, the first ever Pink Taxi service was launched in the UK. Since then the ideology of Pink Taxi is adopted in 17 countries & multiple cities making the initial idea a success story. Based on the same focus in mind, Pink Taxi Group Ltd. was formed in the UK in 2018 with a vision to collaborate or partner with existing Pink Taxis companies under one umbrella. With implementation of innovative technology of blockchain, a single app will be available for the customers and drivers. This will not only ensure security but it will also add quality standards in service level. Effective Q2, 2018 private crowdfunding has been announced by the group with Phase A and B of ICO to end by Q3, 2018. The tokens acquired during the process will be listed on multiple and main exchanges enabling holders profits. The ICO process will ensure the group to expand and outreach new markets while partnering & collaboration with existing companies.
The Concept
The inception of the Pink Taxi idea goes back in 2006. Since then the idea has received recognition as well as appreciation from all the school of thoughts in various regions. With its global presence in 18+ countries, Pink Taxi concept has worked and is proven. It is an established brand across the world. The world demographics show different social economic realities and traditions but Pink taxi has been unilaterally recognized as a working concept whether it is in first or third world countries. Some need it as an economic liberalization, while others unearth the solution as a convenient mode of safe travel due to harassment.
Pink Taxi is an established women-only taxi that has empowered hundreds of women and made them take charge of their own lives. The core idea of this service is to provide a safe transportation facility to female passengers and provide a respectable platform for their employment where they feel like they, too, can make a difference in the world.
Women Economic Empowerment
Women’s economic empowerment means women gaining more power and control over their own lives. This entails the idea of women’s continued disadvantage compared to men, which is apparent in different economic, socio-cultural and political spheres.
Therefore, women’s empowerment can also be seen as an important process in reaching gender equality, which is understood to mean that the "rights, responsibilities and opportunities of individuals will not depend on whether they are born male or female".
According to the UN Population Fund, an empowered woman has a sense of self-worth. She can determine her own choices, and has access to opportunities and resources providing her with an array of options she can pursue. She has control over her own life, both within and outside the home and she has the ability to influence the direction of social change to create a more just social and economic order, both nationally and internationally.
Gender role expectations are institutionalized through legislative, educational, political and economic systems. Women need to be "empowered" in order to narrow the "gender gap" and to create an equal playing field between women and men before gender equality can be reached and maintained
What is Pink Taxi?
Pink Taxi’s vision is to make regular day-to-day travelling less complex and more comfortable, using high tech technology, innovative solution for driver and customer application backed by secure and reliable data base over blockchain. Existing taxi platforms are winding up users with a strong demand of driver data base and application, which in current scenario does not exist hence not only resulting in issues for the commuting passengers it also abruptly damage the reputation of the company. Over the past few years in operations Pink Taxi has provided a portable application to clients to locate an authorized driver, and drivers to deal with their business all the more effectively.
Since our market has already been developed usage of blockchain backed application would not be much of a task to achieve. With payments moving from cash to crypto currencies incorporation of Pink tokens for payment mode will make transactions more swift and reliable.
Pink miles to ride free miles
The company believes in encouraging token owners participating in the ICO process by offering free rides throughout the year and can be used anytime. This will not only support the token owners to avail free rides it will also provide the driver registered with Pink Taxi to enhance their earning structure. Initially this scheme will be available in cities where Pink Taxi is operational. The overall bonus miles will be available till 2020 till the time full expansion plan is executed.
Vision to resolution
Existence with more than 2 decades of proven track record of Pink taxi and strong reputation of quality service through authorized drivers and vehicles. Setting new standards backed by innovative technology of blockchain. Standardization with innovation is a key to success in this era of technology. Customers prefer secure travel with authorized driver and safe transaction.
Current Situation/Problems
Existing taxi industry entails complete absence of standardized procedures and practices by companies/taxi drivers. Drivers lack proper customer orientation, training and performance measures. Such practices not only jeopardize the overall company’s reputation it also works adversely towards customer and driver’s well being.
Revolutionary platform
The first blockchain-based taxi platform. 57 cities. 50 million people. One system for Pink Taxi service across the world.